Shinsegae Group-affiliated e-commerce Gmarket will start shipping on Sunday. As CJ Korea Express, a ..

Shinsegae Group-affiliated e-commerce Gmarket will start shipping on Sunday. As CJ Korea Express, a logistics partner of Gmarket, started shipping seven days a week, delivery on Sunday will also be possible in Gmarket.

Open market companies that do not have their own logistics companies like Coupang used external courier companies such as CJ Korea Express, making it impossible to deliver on weekends. However, as CJ Korea Express, the No. 1 courier company, launched weekend delivery services, open markets are also expected to be able to provide weekend delivery services, improving the competitiveness of “delivery services.”

On the 5th, Gmarket said, “We will introduce Sunday delivery to the arrival guarantee service ‘Star Delivery’ through logistics collaboration with CJ Korea Express.”

Star Delivery is a service that delivers on the date promised with the purchasing customer with the aim of ensuring 100% arrival. It is available at Shinsegae Group’s e-commerce Gmarket and Auction. In the future, customers can receive star delivery products on Sunday, the next day, if they order them on Saturday at Gmarket and Auction. Sunday’s delivery will be applied first to 14 categories, about 150,000 star delivery products, which have been stocked at Dongtan Logistics Center owned by Gmarket.

As CJ Korea Express, which is in charge of star delivery, started shipping on the 7th of this month, “Star Delivery” of open market customers Gmarket and Auction can also be delivered on the 7th of a week. “G Market has virtually secured the highest level of delivery competitiveness, including next-day delivery, arrival guarantee, and weekend delivery,” a G Market official said.

Unlike Coupang, open market companies that have not been able to deliver on holidays are paying attention to CJ Korea Express seven-day delivery. Because Coupang uses its own logistics network (a subsidiary of Coupang Logistics Service) instead of using an external courier service, rocket delivery is possible even on weekends. However, the courier is usually off on Sundays and holidays. As a result, open markets that use external courier companies such as CJ Korea Express have limited courier service on weekends.

Under these circumstances, CJ Korea Express, the No. 1 courier company, started shipping seven days a week on the 5th, allowing open market companies to deliver seven days a week. This is because CJ Korea Express’s own demand survey of customers showed that many customers, including home shopping and food industries, actively welcome the introduction of delivery seven days a week.

In addition, delivery services of Chinese e-commerce companies, which are strengthening their domestic delivery competitiveness, are also expected to improve. AliExpress Korea, a Chinese e-commerce company, established a joint venture with Shinsegae Group’s Gmarket late last year, declaring its full-fledged entry into Korea and making efforts in the domestic market. An industry official said, “As CJ Korea Express is still in charge of most of Ali’s supplies (about 80%), delivery will be possible for Ali to be made seven days a week.”

The industry is also interested in whether CJ Korea Express’s parcel delivery market share will recover 50%. According to the CJ Korea Express business report, the market share of CJ Korea Express couriers decreased from 50.1% in 2020 to 45.7% in 2022 and 44.1% in 2023.

An official from the delivery industry predicted, “The share of CJ Korea Express will also increase as demand for same-day delivery and early morning delivery of fresh food as well as home appliances, industrial products, and daily necessities for next-day delivery increases.”